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The News Jonah Lomu Returns to Videogames in Rugby Challenge

JONAH LOMU RETURNS TO VIDEOGAMES IN RUGBY CHALLENGE

All Blacks Rugby legend lends name, likeness, and expertise to videogame

SYDNEY, Australia – December 6, 2010 – Home Entertainment Suppliers Pty Ltd (HES) announced today that rugby legend Jonah Lomu will appear in the Rugby Challenge console and PC game. The appearance will mark the first time Lomu has appeared in a videogame in over a decade.

“HES is pulling out all the stops to make Rugby Challenge an exciting and memorable experience,” said David Robles, Business Development Manager for HES. “Jonah is one of rugby’s greats, and will bring an extra something special to the game.”

In addition to including his name, likeness, and motion in the game, Lomu will also bring his experience and expertise into the development process by working directly with Sidhe, the Wellington based studio behind the game.

“I’m a big fan of videogames and being involved in making Rugby Challenge is a great experience,” said Jonah Lomu.

Rugby Challenge will release for consoles and PC in Q3 2011. More information and ongoing updates about the game can be found at the official website http://www.rugbychallengegame.com

Jonah Lomu

About HES
Home Entertainment Suppliers Pty Ltd (HES) are a Sydney-based firm specialising in the distribution of video game consoles, games and accessories throughout the Australian market. Established in 1984, HES are the exclusive distributors of Mad Catz, Saitek and Tru Blu accessories and games in Australia, including 2003’s record breaking NRL Rugby League for PS2, XBOX and PC. HES also has a video game publishing arm, Tru Blu Entertainment.

About Sidhe
Founded in 1997, Sidhe is an award-winning developer of console, handheld and PC games. The largest game production studio in New Zealand, Sidhe has a proven track record of creating high-quality, mass-market, licensed and original titles for a worldwide audience. The studio has produced more than 20 high-profile titles including the award winning original titles GripShift® and Shatter®, Speed Racer The Videogame, as well as multiple games based on the NRL Rugby League franchise. For more information on Sidhe, please visit: www.sidhe.co.nz

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A high resolution photo of Jonah Lomu is available for download here.

Contact:
David Robles
Business Development Manager / Producer
Home Entertainment Suppliers Pty Ltd
Ph: +61 2 9533 3055
Fx: +61 2 9533 3277
www.trublu.com.au
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Phil Bremner
Managing Director
Gamewizz Digital Entertainment (New Zealand)
Ph: +64-9-477 0255
Fx: +64-9-475 5000
www.gamewizz.com
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Sean Kauppinen
International Digital Entertainment Agency
Ph: +1-415-299-2156
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